Big WordsCopywriting

Copywriter in Mallorca. I write what your business is trying to say, in English and Spanish.

The studio’s called Big Words, but most days the job is finding the small word that fits. Websites, villa listings, restaurant menus, emails and articles. With the price on the page before you’ve even written to me.

Marès doorway with magenta bougainvillea in the sun

ONE.

One person, one desk in Palma.

Big Words Copywriting is me. When you email, you’re emailing me, and the copy you get back is copy I wrote, not something passed round a team you’ve never met. Prices are on this site, with VAT included for individuals and without it for businesses, because I dislike "contact us for pricing" as much as you do.

How I work, step by step

VOLUME.

One sentence, three volumes.

Turn the dial. You’ll notice that louder doesn’t always help: big words grab attention, but they rarely say anything the reader can check.

Pick a sentence

In the morning the sun comes in through the kitchen; by afternoon the pool’s in the shade of the carob tree. Pollença is ten minutes’ drive.

The volume I recommend nearly every time: details a guest can picture.

Drag the dial or tap a level.

Example sentences written for this site, not client copy.

JOBS.

Four kinds of job

If yours doesn’t fit neatly into any of them, tell me anyway.

  1. 01

    Website and landing page copy

    The home page that currently says "Welcome to our website", rewritten so it says something. Single pages, landing pages or a full site of up to five pages.

    From €230 incl. VAT

    Businesses: from €190 + VAT

    See website copy
  2. 02

    Tourism and hospitality copy

    Villa and room descriptions, restaurant menus and excursion pages. With the details guests actually look for, and no "paradise".

    From €109 incl. VAT

    Businesses: from €90 + VAT

    See tourism copy
  3. 03

    Email and social media copy

    Newsletters people open, welcome sequences, and a month of posts written in one go, so you’re not staring at a blank caption every Tuesday.

    From €109 incl. VAT

    Businesses: from €90 + VAT

    See email and social
  4. 04

    SEO blog and product copy

    Articles of around 1,000 words written for one specific search, and product descriptions that explain what the photo can’t.

    From €27 incl. VAT

    Businesses: from €22 + VAT

    See blog and product copy

SEASON.

Summer copy gets written in winter.

In Mallorca, the calendar is the boss. Anything you want ready for Easter and summer is best commissioned between January and March. May is the last comfortable moment to tweak things for summer. And October, once things quieten down, is when winter and the shoulder season are easiest to plan.

JanuaryMarchMayOctober

The Season Pack bundles what nearly every place to stay needs before opening: a home page, three property descriptions and a three-email welcome sequence.

€750 incl. VAT

Businesses: €620 + VAT

Marès stone wall striped with shutter shadows

HOW.

01

You tell me

Through the form, by email or on the phone. What you need, who it’s for and when you need it.

02

A written quote

With the final price, the delivery date and what’s included. If it works for you, you pay 50% and we start.

03

First draft

I send the full copy, with notes wherever I’ve made a call you might want to argue about.

04

Revisions, then it’s yours

You send your changes, I make them, and we go round once more if needed. Then you pay the balance and the copy is yours.

BUNDLES.

Season, launch or every month

Season Pack

home page, 3 property descriptions and 3 welcome emails

Launch Pack

landing page, 4 emails, 8 social posts and 1 article

Monthly

2 newsletters, 12 social posts and 1 article a month, 3-month minimum

Compare the packages

QUESTIONS.

What people usually ask first

TALK.

You know what you want to say. I’ll find the way to say it.

Tell me what you’re working on. To start, all I need is your name, your email and a couple of lines about the job.

hola@bigwordscopywriting.com · +34 971 42 83 64

Carrer Bartomeu Oliver de Can Tunis, 45 · 07198 Son Ferriol, Palma (Illes Balears), Spain